1. nothing important should ever be more than two clicks away
2. If something is important, it should be easy or access.
3. question mark
4. unfamiliar names, un-obvious links, search bars, unknown starting point
5. one without boxes, no curser, flat
6. it distracts us from the task at hand, leading us to just give up. people don't enjoy puzzling over how to do things.
7. Where am i? Where should i begin? Where did they put (blank)? What is important on this page? Why did they call it that?
8. understanding the basic principle of eliminating question marks.
9. the competition is always one click away
10. yes, because there a millions of options on the web and plenty of good designers that are more dedicated than you to eliminate questions
11. Although many people tend to blame themselves and not the site, the audience would have a much more positive remembrance of the site and maybe even recommend it to a friend if they had a good experience and enjoyed it.
No comments:
Post a Comment